July Worst Month For India’s Car Market In 18 Years

July Worst Month For India’s Car Market In 18 Years

India’s car market just had its worst month in 18 years. 1 million jobs are at risk, CNN reported.

Sales of passenger vehicles plunged 31% in July, according to figures released by the Society of Indian Automobile Manufacturers (SIAM). It’s the ninth straight month of declines and the sharpest one-month drop in more than 18 years, SIAM Director General Vishnu Mathur told CNN Business.

“This is a very deep sort of a slump that is impacting every segment of the industry,” Mathur said.

Before the slump hit, India was predicted to overtake Germany and Japan to become the world’s third largest car market by 2020 — behind only China and the United States, according to CNN.

Just two years ago, India’s huge car market was booming and global players were rushing to invest. Now it’s been slammed into reverse.

India had been a bright spot for carmakers until recently, with annual sales of passenger vehicles rising by about 33% over the past five years.

Big global players like Hyundai and its subsidiary Kia have invested billions to expand their footprint in the country, and new players like Chinese state-run carmaker SAIC have also tried to grab a slice of business.

But the country’s biggest carmakers are now struggling. New safety and emission regulations have driven up prices, troubles among India’s consumer finance providers have hit lending and a broader economic slowdown has made consumers reluctant to spend.

Maruti Suzuki, which accounts for roughly half the passenger cars sold in India, reported a 36.7% drop in vehicle sales in July. Sales at Tata Motors, which owns Britain’s biggest carmaker Jaguar Land Rover, plunged 31%.

Mahindra & Mahindra, the leading Indian manufacturer of electric vehicles suffered a 17% slump. It said last week that it would have “no production days” at several plants for up to 14 days this quarter to manage falling sales.

Global rivals are also suffering. South Korea’s Hyundai, the No.2 player in India, saw its sales fall 10% in July compared to the same month last year, while Japanese giant Toyota fell 24%.

The slump has prompted companies to slash over 330,000 jobs through the closing of car dealerships and cutbacks at component manufacturers, Mathur said, citing data from industry associations that govern those two sectors, CNN wrote.

 

Tamara Kuzmanovic

Writer and journalist for Swiss, Serbian and Singapore media. I worked for the Japanese news agency too. A former United Nations (Geneva) accredited correspondent for 6 years. Based in the Serbian capital Belgrade I've also lived in Switzerland for 12 years. I graduated from College for marketing communication with a degree in advertising, English and public relations. My father was a Serbian MP and Belgrade University professor

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